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US: Retailers' April 2011 sales roundup

By | 5 May 2011

The following is a general roundup of US apparel and shoe chains' April 2011 sales results. The list will be updated as new results become available.

Action sportswear retailer Zumiez Inc has posted a 24.8% jump in April sales to $32.0m, up from $25.7m in the same month last year. The company's comparable store sales increased 17.5% for the four-week period.

Gains were also seen at Hot Topic Inc, where sales rose 9.2% to $46.5m. Comp store sales were up 10.5%, with increases seen at both the Hot Topic and Torrid chains, where same-store sales rose 11.3% and 8.4% respectively.

At Stage Stores, total sales in the four weeks to 30 April were up 16.8% to $119m from $101m a year ago. Comparable store sales increased 15.1%. The company said sales benefited from the late Easter this year, but that rising gas prices were making consumers cautious.

For maternity apparel retailer Destination Maternity Corporation, the month saw an 11.3% increase in sales, which rose to $54.3m from $48.8m last year. Comparable store sales rose 2%.

Value-priced fashion retailer The Cato Corporation reported sales of $87.9m for the four weeks to 30 April, a rise of 19% on the same month last year. Comparable store sales increased 17%, helped by the shift of Easter sales to April this year.

Teen retailer The Buckle Inc booked net sales of $69.4m for the month, a rise of 18.7% on last year's $58.4m. Comparable store sales, for stores open at least one year, climbed 14.5%.

Specialty clothing retailer Gap Inc said its net sales in the four weeks to 30 April rose 10% on last year, climbing to $1.15bn from $1.05bn. The San Francisco based firm also posted an 8% rise in same-store sales. By division, same-store sales rose 2% at Gap North America, jumped 11% at Banana Republic North America; and gained 14% at Old Navy North America. But international sales fell by 1%.

At Limited Brands Inc, operator of the Victoria's Secret and La Senza chains, net sales rose 16.9% to $683.2m, up from $584.6m last year. Comparable store sales increased 20%.

There were more gains at teen clothier Wet Seal Inc, which said its net sales rose 18.2% to $46.1m, Same-store sales rose 10.2%, with growth at both the Wet Seal and Arden B chains.

Specialty fashion retailer Nordstrom Inc said its total retail sales for April increased 14.2% to $726m, up from $636m a year earlier. Same-store sales were up 7.6%.

"Robust" is how off-price retailer Ross Stores Inc described its April sales gains, after total sales climbed 14% to $651m, up from $570m a year ago. Comparable store sales for the month increased 10%. Dresses and Shoes were the best-performing merchandise areas.

And Macy's Inc described April as "another strong month" after total sales rose 10.9% to $1.924bn, up from $1.735bn last time. On a same-store basis, Macy's sales were up 10.8%.

But department store operator The Bon-Ton Stores Inc had to resort to markdowns on slower moving merchandise after April sales came in below expectations. Total sales increased 4.6% to $197.7m, compared with $189.1m for the prior year period. And comparable store sales rose 5.1%.

The shift of Easter shopping activity from March to April helped Dillard's Inc to sales of $448.4m, a rise of 10.4% on last year's $406.3m. Sales in comparable stores increased 11%, the company said.

Owned sales at department store retailer Saks Incorporated totalled $257.3m for the four weeks to 30 April, a rise of 4.2% on the $246.9m booked last year. Comparable store sales rose 5.8%. The strongest categories at Saks Fifth Avenue stores included women's contemporary and designer evening apparel, men's apparel, and women's and men's shoes.

Value retailer Kohl's Corporation saw its total sales climb 12.1% to $1,278m, compared with $1,139m the year before. Same-store sales were up 10.2%. Accessories, Home and Children's outperformed the company average for the month, it said.

Meanwhile, JC Penney Company Inc reported a 3.4% rise in total sales to $1,261m, up from $1,219m last time. Its comparable store sales increased 6.4% over last year. Women's and children's apparel reported the strongest results in April, followed by men's apparel.  

At The TJX Companies Inc sales were $1.7bn, up 9% over the $1.6bn achieved a year earlier. Comparable store sales increased 5%, which exceeded expectations and reflected the timing of a later Easter, the off-price retailer said.

For Target Corporation, April brought a 13.7% hike in net retail sales to $4,874m, up from $4,288m a year ago. Comparable-store sales came in below expectations with a rise of 13.1%, with the retailer saying shoppers continued to be very cautious in their spending leading up to Easter.

Sectors: Apparel, Finance, Footwear, Retail

Companies: Hot Topic, Wet Seal, Zumiez, Stage Stores, Macy’s, Destination Maternity, The Cato Corporation, The Buckle, Gap Inc, Limited Brands, Victoria’s Secret, Saks, Nordstrom, Ross Stores, The Bon-Ton Stores, Dillard’s, Kohl’s, JC Penney, The TJX, Target Corporation

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