COMMENT: Luxury firms must adapt to the ‘new normal’

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Summary: Luxury retail has been one of the sectors hardest hit by the global recession, as shoppers increasingly defer new purchases, spend less, or simply trade down to discounts on higher-end brands or fast fashion alternatives. However, amid signs the market is starting to stabilise, retailers are warned the post-recession luxury market will be far different from the one that came before. Read the complete article…

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Word count: 874

Date: 30 October 2009

Source: Leonie Barrie

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