Mudpie

Biography

MudpieMudpie is a leading trend forecasting agency and publisher of printed, online and bespoke apparel, colour, graphic and design services. To discover more about Mudpie, its Trendbooks and online subscription service, Mpdclick, click here

Articles by Mudpie

Indian garment exporters are increasingly launching their own brandsCOMMENT: India's growth set to outpace China by 2014?

21 October 2010

Economists predict that India's growth will outpace China by 2014. But has the apparel industry invested enough in innovation to keep up with this pace of change? Fiona Jenvey, CEO of online trend, design and consumer insight service mpdclick.com looks at how the apparel industry in India could reverse the downward trend for exports by investing in trends, design and innovation.

COMMENT: Is vintage taking over the designer market?

4 August 2010

Despite producing some of the most talented designers across every aspect of the creative industry, and being home to some of the most successful fashion houses in the world, Britain just can't seem to keep hold of these creative minds for very long.

Luxury lingerie brand Agent Provocateur has mastered the art of brand experienceCOMMENT: The importance of brand experience

13 July 2010

In the current market, brands cannot afford to lose loyal customers and are constantly finding ways to attract new revenue. This is becoming increasingly more difficult as there is so much choice for consumers.

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