ANALYSIS: Planning helps weather-proof apparel sales
Author: Richard Woodard | 11 February 2010
With retailers already starting to showcase their spring apparel lines, the heavy and unexpected blanket of snow currently sitting over parts of Europe and the US is set to hit sales hard. Small wonder then that specialist companies are now making an enticing offer: let us give you detailed weather predictions for your company - and watch your revenues and earnings rise as a result.
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