Retailers brace for back-to-school
Traditionally an early barometer of the key back-to-school selling season, teen retailers are being watched closely for first signs of what the market can expect as this all-important period looms into view.
Spotlight on...Teen stores and back-to-school spending
17 August 2010
Traditionally an early barometer of the key back-to-school selling season, teen retailers are being watched closely for first signs of what the market can expect as this all-important period looms into view.
UK: Back-to-school bargains as uniform prices plunge
16 August 2010
The cost of school uniforms in the UK has fallen to an all-time low, according to new research, as retailers battle it out for a slice of the GBP694m (US$1.09bn) a year school uniform and equipment market.
US: Perry Ellis launches PGA collegiate line
11 August 2010
Apparel group Perry Ellis International has joined forces with The Collegiate Licensing Company to launch a new range of PGA Tour collegiate apparel.
US: MG Icon launches campaign for Madonna clothing brand
29 July 2010
MG Icon, the joint venture between singer Madonna and Iconix Brand Group, has unveiled details of its autumn 2010 marketing campaign for its newly created junior brand Material Girl.
US: Britney Spears makes first foray into fashion
30 June 2010
Pop singer Britney Spears has designed her first ever collection of apparel and accessories for Iconix Brand Group’s Candie's brand, which will be sold exclusively at Kohl's Department Stores.
UK: Tesco freezes rock-bottom school uniform prices
14 June 2010
Retailer Tesco has frozen its school uniform prices in the UK and hailed them as the cheapest available.
US: Uproar brand to launch at JCPenney
20 April 2010
US department store J C Penney Company has announced the launch of Uproar, a new value tween brand, in its stores from 20 July for the Back-to-School shopping season.
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