December 2011 management briefing: A year in review
Global economic turmoil continued to impact on the apparel industry in 2011, and in all sectors, from retailing to manufacturing and sourcing, winners and losers were not hard to find. just-style’s review of the year tracks those for whom 2011 will be memorable in more ways than one, and also takes a look at some of the more unusual stories hitting the headlines.
While some retailers continued to be vulnerable to cost-cutting, swingeing redundancies and store closures in 2011, others acted swiftly to respond to the changing economic circumstances, offering real value to their customers and embarking on ambitious international expansion.
From fabrics that moisturise and kill bacteria to bizarre weather and media scandals, the global style sector in 2011 certainly had its share of unusual news and unpredictable developments.
Garment-making countries had a number of hurdles to overcome in 2011, ranging from the Arab Spring revolts to natural disasters like floods striving to disrupt supply chains. But while some buckled under the weight of this pressure, others really came into their own.
Established skills and tradition were not enough to save some apparel makers from layoffs and factory closures in 2011. But acquisitions, an environmental focus and international expansion helped others to build on a solid recovery from the recession.
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