Market research: Africa

Sub categories: Algeria (2) | Angola (1) | Botswana (7) | Cameroon (2) | Cape Verde (4) | Chad (2) | Congo (2) | Cote Divoire (2) | Egypt (48) | Ethiopia (7) | Gabon (1) | Ghana (6) | Kenya (2) | Libyan Arab Jamahiriya (2) | Madagascar (1) | Morocco (41) | Mozambique (1) | Namibia (1) | Nigeria (7) | Rwanda (1) | Senegal (6) | Seychelles (1) | South Africa (46) | Sudan (1) | Tanzania (7) | Tunisia (4) | Uganda (1) | Zimbabwe (1)

217 reports found (page 1 of 8)

Title

Date published

Price


Hosiery in South Africa

Hosiery in South Africa

Demand for hosiery continued to be driven by the need to use the products rather than the price of the product itself. This was mainly relevant to the non-sheer hosiery category where socks continued ...

June 2015

$990.00


Mr Price Group Ltd in Apparel and Footwear (South Africa)

Mr Price Group Ltd in Apparel and Footwear (South Africa)

Mr Price Group aims to remain a value-for-money retailer through selling products at low prices with smaller margins but rapid turns. This business model has allowed the group to reach out to cash con...

June 2015

$572.00


Apparel and Footwear in South Africa

Apparel and Footwear in South Africa

Value sales of apparel and footwear products in South Africa continued to record growth in 2014 despite the escalating costs of living supressing consumer spending. The ongoing entry of cheap imported...

June 2015

$2100.00


Truworths Group Pty Ltd in Apparel and Footwear (South Afric

Truworths Group Pty Ltd in Apparel and Footwear (South Africa)

Truworths is expected to become more cautious in its offer of consumer credit in the forecast period, due to non-performing loans hitting its earnings badly in 2013. Its fiscal year 2014 notably witne...

June 2015

$572.00


Apparel Accessories in South Africa

Apparel Accessories in South Africa

Volume sales growth for many apparel accessories continued to be driven by impulse buying, although sales of other accessories remained seasonal. Most apparel accessories tended to carry low unit pric...

June 2015

$990.00


Footwear in South Africa

Footwear in South Africa

South Africa continued to experience a rapid increase in the general cost of living in 2014, driven by rising electricity and fuel costs. Consumer disposable income declined as a result. A popular way...

June 2015

$990.00


Edcon Holdings Ltd in Apparel and Footwear (South Africa)

Edcon Holdings Ltd in Apparel and Footwear (South Africa)

Edcon Holdings is expected to benefit from strong outlet expansion in apparel and footwear specialist retailers over the forecast period. Fashionable global mono-brand chains operated under license ar...

June 2015

$572.00


Jeans in South Africa

Jeans in South Africa

The South African jeans category continued to be driven by highly aspirational consumers. Many consumers purchased goods that they could not necessarily afford. The growth of izikhotane within townshi...

June 2015

$990.00


Sportswear in South Africa

Sportswear in South Africa

International brands continued to characterise South African sportswear with very few local brands competing for share. International brands remained successful as South Africans generally perceived f...

June 2015

$990.00


Childrenswear in South Africa

Childrenswear in South Africa

Childrenswear in South Africa continued to witness fashion trends being influenced by animated cartoon characters. It is slowly becoming a necessity for any retailer who sells children’s clothes to al...

June 2015

$990.00


Womenswear in South Africa

Womenswear in South Africa

Retailers across South Africa again exploited the effectiveness of sales promotions on clothing items in a category where consumer spending continued to shrink due to the ever increasing cost of livin...

June 2015

$990.00


Menswear in South Africa

Menswear in South Africa

South Africans increasingly embraced global fashion trends as they filtered through to the continent. This affected all apparel categories for both male and female consumers. An increase in the number...

June 2015

$990.00


Apparel and Footwear Specialist Retailers in South Africa

Apparel and Footwear Specialist Retailers in South Africa

Macroeconomic factors such as interest rates, consumer indebtedness and employment levels affect consumer demand. South Africans at the lower end of the socioeconomic spectrum have felt the impact of ...

May 2015

$990.00


Fábricas de Calzado Andrea SA de CV in Apparel and Footwear

Fábricas de Calzado Andrea SA de CV in Apparel and Footwear (Mexico)

Fábricas de Calzado Andrea has a leading position in direct selling of apparel and footwear. Its future strategy includes maintaining this leadership, and increasing its share by leveraging its well-d...

May 2015

$572.00


Centrobuv TD ZAO in Apparel and Footwear (Russia)

Centrobuv TD ZAO in Apparel and Footwear (Russia)

Centrobuv has plans to continue expanding its chain of retail outlets during the forecast period. The company’s main goal is to be present in each region of Russia and is also set to actively experime...

May 2015

$572.00


Childrenswear in Morocco

Childrenswear in Morocco

Childrenswear saw a current value growth of 5% and volume growth of 4% in 2014. Childrenswear in Morocco is still a relatively untapped category. This is largely because the majority of Moroccans do n...

May 2015

$990.00


Folly Fashion SA in Apparel and Footwear (Morocco)

Folly Fashion SA in Apparel and Footwear (Morocco)

The strategy of Folly Fashion SA consists of reaching a wide target consumer group all over the country by expanding the number of outlets. The group also focuses on developing the local Moroccan mark...

May 2015

$572.00


Womenswear in Morocco

Womenswear in Morocco

In 2014, sales of womenswear were mainly driven by both middle- and high-income consumers mainly of teenagers and women. The growing interest in fashion and desire to look smart and good among young M...

May 2015

$990.00


Jeans in Morocco

Jeans in Morocco

Jeans recorded current value growth of 5% and 4% in volume growth in 2014. This growth is best explained by the fact that many Moroccans like and aspire to wear jeans. However, the majority of consume...

May 2015

$990.00


Label'Vie SA in Apparel and Footwear (Morocco)

Label'Vie SA in Apparel and Footwear (Morocco)

The concept of Label’Vie in Morocco benefits mainly from the strong brand image of Carrefour and Atacadão hypermarkets, which offer an array of outlets which are always innovative. Carrefour offers it...

May 2015

$572.00


Hosiery in Morocco

Hosiery in Morocco

Hosiery recorded a current value growth of 3% and 5% in volume growth in 2014. This growth is mainly driven by sheer hosiery in Morocco. The majority of Moroccan consumers tend to buy such items eithe...

May 2015

$990.00


Menswear in Morocco

Menswear in Morocco

Menswear posted a current value growth of 4% and volume growth of 3% in 2014. This growth was mainly driven by men’s growing interest in clothing and fashion, especially young adults. Moreover, the gr...

May 2015

$990.00


Planet Sport SARL in Apparel and Footwear (Morocco)

Planet Sport SARL in Apparel and Footwear (Morocco)

The company’s strategic aim is to remain the leader in sports footwear and apparel by continuing its expansion strategy all over the country and having more partners from different well-known brands l...

May 2015

$572.00


Apparel Accessories in Morocco

Apparel Accessories in Morocco

In 2014 apparel accessories registered current value growth of 4% and volume sales of 3%. This was mainly driven by the launch of some of the most innovative concepts in 2014 like the concept of the “...

May 2015

$990.00


Sportswear in Morocco

Sportswear in Morocco

Sportswear saw a current value growth of 6% in Morocco. This sustained growth was mainly driven by the large number of brands offered inside sports shops like Planet Sport and City Sport. The growing ...

May 2015

$990.00


Footwear in Morocco

Footwear in Morocco

Footwear in Morocco witnessed growth of 9% in current value and 8% in volume terms in 2014. This growth was mainly driven by sports footwear as it becomes more and more popular in the country. The lar...

May 2015

$990.00


Apparel and Footwear in Morocco

Apparel and Footwear in Morocco

Interest from Moroccans in looking good and fashionable is growing, especially among young adults who are the major purchasers of such items in the country. Sales are mainly driven by mid-priced brand...

May 2015

$2100.00


Childrenswear in Egypt

Childrenswear in Egypt

Childrenswear suffered strongly from the economic downturn during the review period, with many retailers complaining that consumers were aggressively cutting back on childrenswear in order to spend on...

April 2015

$990.00


Hosiery in Egypt

Hosiery in Egypt

Hosiery was one of the categories that suffered strong losses at the end of the review period, with declines in current value and volume sales seen in both sheer and non-sheer hosiery. In spite of hig...

April 2015

$990.00


Jeans in Egypt

Jeans in Egypt

Economy jeans became increasingly unavailable via formal distribution channels in Egypt in 2014. This was due to the increasing costs of production, distribution and labour, which rocketed in the revi...

April 2015

$990.00


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