Childrenswear in Sweden
Report description
Childrenswear was one of the fastest growth categories in apparel in 2010; this was a result of economic recovery, but also because children were becoming increasingly fashion-aware, and demanded more clothes from their parents.
Euromonitor International's Childrenswear in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Baby and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans), Men's Swimwear, Men's Underwear, Other Clothing Accessories, Other Hosiery, Scarves, Socks, Ties, Tights, Women's Jeans, Women's Nightwear, Women's Outerwear (Excl Jeans), Women's Swimwear, Women's Underwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?- Get a detailed picture of the Childrenswear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contents
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Childrenswear by Category: Volume 2005-2010
Table 2 Sales of Childrenswear by Category: Value 2005-2010
Table 3 Sales of Childrenswear by Category: % Volume Growth 2005-2010
Table 4 Sales of Childrenswear by Category: % Value Growth 2005-2010
Table 5 Childrenswear Company Shares 2006-2010
Table 6 Childrenswear Brand Shares 2007-2010
Table 7 Sales of Childrenswear by Distribution Format: % Analysis 2005-2010
Table 8 Forecast Sales of Childrenswear by Category: Volume 2010-2015
Table 9 Forecast Sales of Childrenswear by Category: Value 2010-2015
Table 10 Forecast Sales of Childrenswear by Category: % Volume Growth 2010-2015
Table 11 Forecast Sales of Childrenswear by Category: % Value Growth 2010-2015
Adidas Sverige Ab in Apparel (sweden)
Strategic Direction
Key Facts
Summary 1 adidas Sverige AB: Key Facts
Summary 2 adidas Sverige AB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 adidas Sverige AB: Competitive Position 2010
H&m Hennes & Mauritz Ab in Apparel (sweden)
Strategic Direction
Key Facts
Summary 4 H&M Hennes & Mauritz AB: Key Facts
Summary 5 H&M Hennes & Mauritz AB: Operational Indicators
Company Background
Chart 1 H&M Hennes & Mauritz AB: H&M Men's in Sickla, Nacka
Chart 2 H&M Hennes & Mauritz AB: H&M in Stockholm
Chart 3 H&M Hennes & Mauritz AB: H&M Kids in Sickla, Nacka
Production
Competitive Positioning
Summary 6 H&M Hennes & Mauritz AB: Competitive Position 2010
Internet Strategy
Kappahl Ab in Apparel (sweden)
Strategic Direction
Key Facts
Summary 7 KappAhl AB: Key Facts
Summary 8 KappAhl Sverige AB: Operational Indicators
Company Background
Chart 4 KappAhl AB: KappAhl in Stockholm
Chart 5 KappAhl AB: KappAhl in Sickla, Nacka
Production
Competitive Positioning
Summary 9 KappAhl AB: Competitive Position 2010
Internet Strategy
Levi Strauss Sweden in Apparel (sweden)
Strategic Direction
Key Facts
Summary 10 Levi Strauss Sweden: Key Facts
Company Background
Chart 6 Levi Strauss Sweden: Levi's in Stockholm
Chart 7 Levi Strauss Sweden: Levi's in Stockholm
Production
Competitive Positioning
Summary 11 Levi Strauss Sweden: Competitive Position 2010
Nike Sweden Ab in Apparel (sweden)
Strategic Direction
Key Facts
Summary 12 Nike Sweden AB: Key Facts
Summary 13 Nike Sweden AB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 14 Nike Sweden AB: Competitive Position 2010
Zara Sverige Ab in Apparel (sweden)
Strategic Direction
Key Facts
Summary 15 Zara Sverige Aktiebolag: Key Facts
Summary 16 Zara Sverige AB: Operational Indicators
Company Background
Chart 8 Zara Sverige: Zara in Stockholm
Chart 9 Zara Sverige Aktiebolag: Zara in Stockholm
Production
Competitive Positioning
Summary 17 Zara Sverige AB: Competitive Position 2010
Internet Strategy
Executive Summary
Good Weather and Consumer Confidence Drive Sales
Social Media
Sales of Standard-priced Items Ruled by H&m
Distribution
Outlook
Key Trends and Developments
Good Weather and Consumer Confidence Drive Sales
Competitive Environment - the Dominance of H&m
Sportswear
Sales of Jeans Are Affected by the Popularity of Chinos, Leggings and Skirts
Large Quantities Are Sold at Discount Prices
Market Data
Table 12 Sales of Apparel by Category: Volume 2005-2010
Table 13 Sales of Apparel by Category: Value 2005-2010
Table 14 Sales of Apparel by Category: % Volume Growth 2005-2010
Table 15 Sales of Apparel by Category: % Value Growth 2005-2010
Table 16 Apparel Company Shares 2006-2010
Table 17 Apparel Brand Shares 2007-2010
Table 18 Sales of Apparel by Distribution Format: % Analysis 2005-2010
Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2010
Table 20 Forecast Sales of Apparel by Category: Volume 2010-2015
Table 21 Forecast Sales of Apparel by Category: Value 2010-2015
Table 22 Forecast Sales of Apparel by Category: % Volume Growth 2010-2015
Table 23 Forecast Sales of Apparel by Category: % Value Growth 2010-2015
Definitions
Summary 18 Research Sources
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