Childrenswear in Turkey
Report description
Turkish childrenswear is one of the most dynamic segments, almost doubling the overall value growth witnessed in apparel. In 2011, childrenswear recorded 3% volume and 9% in current value growth. Despite the declining birth rates, the growth observed in childrenswear is mostly due to consumer preference favouring products which are available in apparel specialist retailers. Many parents prefer to have their children wear garments purchased from domestic and international brands not only because...
Euromonitor International's Childrenswear in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Baby and Toddler Wear, Boys' Clothing, Girls' Clothing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?- Get a detailed picture of the Childrenswear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contents
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Childrenswear by Category: Volume 2006-2011
Table 2 Sales of Childrenswear by Category: Value 2006-2011
Table 3 Sales of Childrenswear by Category: % Volume Growth 2006-2011
Table 4 Sales of Childrenswear by Category: % Value Growth 2006-2011
Table 5 Childrenswear Company Shares 2007-2011
Table 6 Childrenswear Brand Shares 2008-2011
Table 7 Sales of Childrenswear by Distribution Format: % Analysis 2006-2011
Table 8 Forecast Sales of Childrenswear by Category: Volume 2011-2016
Table 9 Forecast Sales of Childrenswear by Category: Value 2011-2016
Table 10 Forecast Sales of Childrenswear by Category: % Volume Growth 2011-2016
Table 11 Forecast Sales of Childrenswear by Category: % Value Growth 2011-2016
Levi Strauss Turkiye in Apparel (turkey)
Strategic Direction
Key Facts
Summary 1 Levi Strauss Turkiye: Key Facts
Summary 2 Levi Strauss Turkiye: Operational Indicators
Company Background
Chart 1 Levi Strauss Turkiye: Levi's in Ankara
Production
Summary 3 Levi Strauss Turkiye: Production Statistics 2011
Competitive Positioning
Summary 4 Levi Strauss Turkiye: Competitive Position 2011
Internet Strategy
Tema Magazacilik Hizmetleri Ticaret As in Apparel (turkey)
Strategic Direction
Key Facts
Summary 5 Tema Magazacilik: Key Facts
Summary 6 Tema Magazacilik Hizmetleri Ticaret AS: Operational Indicators
Company Background
Production
Summary 7 Tema Magazacilik Hizmetleri Ticaret AS: Production Statistics 2011
Competitive Positioning
Summary 8 Tema Magazacilik Hizmetleri AS: Competitive Position 2011
Internet Strategy
Za Giyim Ithalat Ihracat Ve Ticaret Ltd Sti in Apparel (turkey)
Strategic Direction
Key Facts
Summary 9 Za Giyim Ithalat Ihracat ve Ticaret Ltd Sti: Key Facts
Company Background
Production
Competitive Positioning
Summary 10 Za Giyim Ithalat Ihracat ve Ticaret Ltd Sti: Competitive Position 2011
Internet Strategy
Executive Summary
Turkish Apparel Records Another Strong Year After the Recession
Government Measures To Reduce Trade Deficit Changes Apparel Manufacturing Landscape in Turkey
Turkish Apparel Is Dominated by Local Companies
Switching Consumer Preference Towards Branded Apparel Benefits Organised Retailing and Internet Retailers
Positive Future Prospects for Apparel
Key Trends and Developments
the Weight of Apparel Shifts To Branded Products Available Through Organised Retailing
Internet Sales Growing Rapidly
Discounts Help Retailers To Attract Value-conscious Turkish Consumers
Current Impact
Additional Tariffs for Apparel Imports Helps Local Manufacturing To Flourish
Market Data
Table 12 Sales of Apparel by Category: Volume 2006-2011
Table 13 Sales of Apparel by Category: Value 2006-2011
Table 14 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 15 Sales of Apparel by Category: % Value Growth 2006-2011
Table 16 Apparel Company Shares 2007-2011
Table 17 Apparel Brand Shares 2008-2011
Table 18 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 20 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 21 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 22 Forecast Sales of Apparel by Category: Value 2011-2016
Table 23 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 24 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 11 Research Sources
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