Market research: Chile (page 1 of 2)

This report contains detailed forecasts and analysis for Chile, including trade and investment analysis, economic forecasts, political risk assessments and demographic trend analysis. Each ISA Countr...

In the last five years (2007-2012) Chile experienced average annual deflation of 6% in apparel products, as the National Institute of Statistics show. To date the current decrease in prices adds up to...

Cencosud Retail is currently in an expansion phase. In June 2012 it opened its new shopping centre called Costanera Center, which quickly became the biggest, tallest and most visited shopping centre i...

The first type of consumer, called a quantity buyer, picks cheaper brands for their children, paying less but more often for the same products. Usually these consumers do their shopping at hypermarket...

The most recognised brands, such as adidas, Lounge and Zara, are showing better performances than the private label brands of Cencosud, Falabella and Ripley Corp. Unit prices of clothing accessories r...

Comercial Fashions Park plans to open five new stores in 2012, both in Santiago and other cities, such as Coquimbo, investing CLP100 billion to reach 43 outlets in the country. These outlets are aimed...

The internet platform of Falabella is becoming increasingly important for the company, offering a wide range of products which its main competitors do not offer – such as men’s clothing, outdoor cloth...

Chileans are increasingly using design, fashion and low unit price as the main criteria to select footwear. Consumers are currently interested in a more convenient experience when shopping, but withou...

Forus is the biggest footwear company in the country in terms of sales and brand portfolio. However, lately the company has not been trying to expand its position through new stores or bigger stores. ...

The average unit price of hosiery increased by 7% during 2012, due quality improvements and consumers’ high expectations. Hosiery is no longer seen as a secondary or subordinate part of dressing, but ...

Despite value sales growth in 2012, unit prices of jeans reduced by 5%, the biggest price decrease since 2009. There are two main reasons behind this behaviour. First, an increasing volume of standard...

Men’s traditional consumption criterion was durability, but current trends call into question this way of understanding the purchase of clothing. Chilean men are more interested in fashion than in pre...

Since 2010, Ripley has been implementing its strategic plan “Now 2010-2013”, which implies a major restructuring of its executive staff, and remodelling and opening stores. The "Now" plan involves str...

The advertising strategies developed by the main sports companies in Chile have included famous Chilean international footballers such as Alexis Sánchez (currently playing for Barcelona FC), Arturo Vi...

In 2012, underwear, nightwear and swimwear in Chile did not show any striking changes from 2011. However, the advertising campaigns undertaken by Falabella granted it the position of category leader, ...

Discounted prices are boosting sales of women’s outerwear, particularly the more fashionable clothing lines in department stores. Consumers can purchase several products for the same price as they buy...

This report provides vital data and analysis of trends in national, regional and world clothing imports and retail demand. The report focuses in greater detail on clothing imports, retail demand and t...

Positive economic conditions drove consumers’ willingness to pay for non-essential items, such as apparel products. Broader access to credit through store cards issued by retail stores, low unemployme...

The positive economic scenario boosted direct selling sales, as they are mainly represented by non-essential products related to beauty and wellness. In the case of colour cosmetics, which are perceiv...

Homeshopping registered the lowest growth in current value terms in 2012 within non-store retailing recording a 4% value increase. Homeshopping has traditionally faced barriers to fully attract custom...

Mobile phones have become one of the Chilean’s essential goods for living and business. According to the Subsecretary of Telecomunications, there are over 22 million active mobile phones in the countr...

Since 2010, Chilean retailing faced increasing concentration, being shared by Cencosud, Falabella, Wal-Mart, SMU and Ripley. As a consequence, several marketing strategies were designed in order to di...

Economic conditions in 2011 created a favourable environment for retailing. The positive growth of gross domestic product (GDP) drove a low unemployment rate and high consumer confidence. Thus, sales ...

This market research report offers a perspective on the actual market situation, trends and future outlook for protective footwear in Chile. The study provides essential market information for decisio...

Household disposable incomes have been growing in Chile and exceed Latin American averages. Yet, the high income gap between the rich and the poor remains: poor and extremely poor people still account...

This market research report offers a perspective on the actual market situation, trends and future outlook for footwear in Chile. The study provides essential market information for decision-makers in...

This market research report offers a perspective on the actual market situation, trends and future outlook for womenswear in Chile. The study provides essential market information for decision-makers ...

Canadean’s, "Apparel, Accessories, Luggage and Leather Goods Retailing in Chile: Databook to 2016" contains detailed historic and forecast retail sales values, segmented at a category level. The repor...

Canadean’s, "Apparel, Accessories and Luxury Goods Retailing in Chile: Databook to 2016" contains detailed historic and forecast retail sales values, segmented at a category level. The report takes in...

Canadean’s, "General Retailers in Chile: Databook to 2016" contains detailed historic and forecast retail sales values, segmented at a channel level. The report takes into account macroeconomic indica...