Denim & Jeans market research

This is a small but nevertheless popular category in our store. It includes just-style's own Global market review of denim and jeanswear which has been a best seller.

48 reports found (page 1 of 2)

Title

Date published

Price


Jeans in Germany

Jeans in Germany

Jeans in Germany registered moderate current value growth in 2014. In addition to the continuous trend towards more casual clothing styles in workplaces and for formal occasions, rising demand for new...

June 2015

$990.00


Jeans in South Africa

Jeans in South Africa

The South African jeans category continued to be driven by highly aspirational consumers. Many consumers purchased goods that they could not necessarily afford. The growth of izikhotane within townshi...

June 2015

$990.00


Jeans in Argentina

Jeans in Argentina

Sales increased marginally in volume terms and by 30% in current value terms during 2014, with an increase in average price of 30%. Jeans in Argentina is less affected by illegal sales and counterfeit...

June 2015

$990.00


Jeans in Poland

Jeans in Poland

Jeans saw a strong performance as disposable income levels rose at the end of the review period, benefiting from an almost universal appeal among consumers. Jeans are perceived as an item that can be ...

June 2015

$990.00


Jeans in Saudi Arabia

Jeans in Saudi Arabia

The large young population of Saudi Arabia is fast embracing a Western lifestyle. The fashion sense of young Saudi men and women is evolving fast, thanks to their global connectivity through digital m...

May 2015

$990.00


Jeans in Spain

Jeans in Spain

Jeans was amongst the fastest growing categories in apparel in Spain in 2014, registering growth of 3% in both volume and current value terms. The timid recovery of the economy and demand were the mai...

May 2015

$990.00


Jeans in Mexico

Jeans in Mexico

Jeans is one of the most versatile garments that can be worn, even for semi-formal events, with exclusive designs of high-end brands such as Hugo Boss or Armani. During 2014, domestic and internationa...

May 2015

$990.00


Jeans in China

Jeans in China

Retail value sales of jeans in China registered healthy current value growth of 9% in 2014, driven by the continuously increasing comfort and fashion designs. With consumers, especially the young gene...

May 2015

$990.00


Jeans in Italy

Jeans in Italy

There was growing polarisation in price in jeans at the end of the review period, with this reflecting very different attitudes to jeans among different consumer groups. Super premium jeans for exampl...

May 2015

$990.00


Jeans in the US

Jeans in the US

US Jeans manufacturers are increasingly struggling with declining sales of their denim products. Even joint category leader Levi Strauss witnessed a decline of 7% in current value terms in 2014. The c...

May 2015

$990.00


Jeans in Russia

Jeans in Russia

Jeans in Russia registered healthy positive growth over the review period. Russians like to wear jeans on a daily basis, often together with a formal jacket and a casual T-shirt. The leading manufactu...

May 2015

$990.00


Jeans in Vietnam

Jeans in Vietnam

In Vietnam, jeans topped the clothing choices of not only middle-aged consumers who preferred comfortable clothing, but also young teenagers who were attracted to the latest trends within the category...

May 2015

$990.00


Jeans in Turkey

Jeans in Turkey

In 2014, jeans recorded double-digit current value growth, increasing by 10%. Volume growth, meanwhile, was considerably lower as jeans increased by just 2% in volume during 2014, a significantly lowe...

May 2015

$990.00


Jeans in the Netherlands

Jeans in the Netherlands

While most apparel categories in the Netherlands recorded further declines during 2014, jeans registered an improvement in both volume and value sales. Jeans remain popular among the Dutch population,...

May 2015

$990.00


Jeans in France

Jeans in France

Demand for jeans declined in 2014 due to two main factors: there were almost no value-added innovations in the category to stimulate consumer interest and the high jeans possession rate in most househ...

May 2015

$990.00


Jeans in Norway

Jeans in Norway

Apart from financial institutions, the general dress code in Norwegian businesses is casual. This is most relevant for Norwegian men who, unlike those in many other countries in Western Europe, are no...

May 2015

$990.00


Jeans in Greece

Jeans in Greece

The recession boosted the need for convenient, handy and practical clothing which lasts longer and is multifunctional, so that it can be worn on a variety of different occasions. What is more, high un...

May 2015

$990.00


Jeans in Ukraine

Jeans in Ukraine

In 2014, Ukrainian consumers stepped into another period of forceful economising when due to the tough political and economic situation; disposable incomes were largely threatened and further eroded b...

May 2015

$990.00


Jeans in Venezuela

Jeans in Venezuela

In the last quarter of 2013 the Venezuelan government forced major retailers to offer discounts of between 30% and 70% to adjust prices to a “fair cost” and bring down the inflation rate. This led con...

May 2015

$990.00


Jeans in the United Arab Emirates

Jeans in the United Arab Emirates

Rising expenditure on premium apparel and footwear boosted jeans sales in the UAE as it recorded 10% current value growth in 2014. The population saw disposable incomes increase and is readier to spen...

May 2015

$990.00


Jeans in Denmark

Jeans in Denmark

Bestseller’s Vila launched the brand’s first jeans collection in 2014. The brand identity of Vila is focusing on being feminine and fashionable and, in comparison to another Bestseller brand Only, Vil...

May 2015

$990.00


Jeans in Chile

Jeans in Chile

Sales of jeans remained stable in current value terms in 2014. However, while men’s jeans increased in current value by 4%, women’s jeans decreased by 4%. This trend can be explained by the fact that ...

May 2015

$990.00


Jeans in Morocco

Jeans in Morocco

Jeans recorded current value growth of 5% and 4% in volume growth in 2014. This growth is best explained by the fact that many Moroccans like and aspire to wear jeans. However, the majority of consume...

May 2015

$990.00


Jeans in Sweden

Jeans in Sweden

The trend of private label and economy brands losing share to name brands and premium brands continued in 2014. The year saw increased consumer confidence, evidenced by a substantial rise in new car s...

May 2015

$990.00


Jeans in Colombia

Jeans in Colombia

In 2014 men’s and women’s jeans saw similar current value growth rates of 7%, but in volume, men’s jeans saw a slightly faster rate, favoured by the allowance of more casual looks at the workplace and...

April 2015

$990.00


Jeans in Israel

Jeans in Israel

The local jeans category generally mimics the international market, with international brands commanding a large share of sales. International styles have a strong influence on local consumers. As con...

April 2015

$990.00


Jeans in the United Kingdom

Jeans in the United Kingdom

Sales of jeans performed well in the UK during 2014 despite the stiff competition the category faces from the rise of the so-called ‘athleisure’ trend, which is encouraging consumers to abandon jeans ...

April 2015

$990.00


Jeans in Egypt

Jeans in Egypt

Economy jeans became increasingly unavailable via formal distribution channels in Egypt in 2014. This was due to the increasing costs of production, distribution and labour, which rocketed in the revi...

April 2015

$990.00


Jeans in Singapore

Jeans in Singapore

Jeans remained a fashion staple in 2013, with high street and luxury brands engaging consumers via aggressive marketing campaigns. For instance, Gap engaged consumers with its Back to Blue campaign, a...

November 2014

$990.00


Jeans in Thailand

Jeans in Thailand

Women’s and men’s jeans encountered the impact of the economic slowdown regarding weaker purchasing power. Overall jeans in Thailand posted 8% current value growth in 2013, down from 14% in 2012. Thai...

November 2014

$990.00


1

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