Footwear in Greece
Report description
The category was characterised by increasing demand for lower-cost footwear products. The recession led to consumers seeking products at lower prices or waiting for sales and discounts during the year. Unit prices declined in all categories as retailers wanted to increase the traffic to their stores, and companies offered cheaper products managed to maintain their shares.
Euromonitor International's Footwear in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Children's Footwear, Men's Footwear, Women's Footwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?- Get a detailed picture of the Footwear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contents
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Footwear by Category: Volume 2006-2011
Table 2 Sales of Footwear by Category: Value 2006-2011
Table 3 Sales of Footwear by Category: % Volume Growth 2006-2011
Table 4 Sales of Footwear by Category: % Value Growth 2006-2011
Table 5 Footwear Company Shares 2007-2011
Table 6 Footwear Brand Shares 2008-2011
Table 7 Sales of Footwear by Distribution Format: % Analysis 2006-2011
Table 8 Forecast Sales of Footwear by Category: Volume 2011-2016
Table 9 Forecast Sales of Footwear by Category: Value 2011-2016
Table 10 Forecast Sales of Footwear by Category: % Volume Growth 2011-2016
Table 11 Forecast Sales of Footwear by Category: % Value Growth 2011-2016
Adidas Hellas SA in Apparel (greece)
Strategic Direction
Key Facts
Summary 1 adidas Hellas SA: Key Facts
Summary 2 adidas Hellas SA: Operational Indicator
Company Background
Production
Competitive Positioning
Summary 3 adidas Hellas SA: Competitive Position 2011
Internet Strategy
H&m Hennes & Mauritz Ae in Apparel (greece)
Strategic Direction
Key Facts
Summary 4 H&M Hennes and Mauritz AE: Key Facts
Summary 5 H&M Hennes and Mauritz AE: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 H&M Hennes and Mauritz AE: Competitive Position 2011
Internet Strategy
Lemonis Sa, F&k in Apparel (greece)
Strategic Direction
Key Facts
Summary 7 F&K Lemonis SA: Key Facts
Summary 8 F&K Lemonis SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 F&K Lemonis SA: Competitive Position 2011
Internet Strategy
Levi Strauss Hellas SA in Apparel (greece)
Strategic Direction
Key Facts
Summary 10 Levi Strauss Hellas SA: Key Facts
Summary 11 Levi Strauss Hellas SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 12 Levi Strauss Hellas SA: Competitive Position 2011
Internet Strategy
Nike Hellas Ltd in Apparel (greece)
Strategic Direction
Key Facts
Summary 13 Nike Hellas Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 14 Nike Hellas Ltd: Competitive Position 2011
Internet Strategy
Executive Summary
Financial Crisis and Its Impacts
Reduction of Disposable Incomes and Restrictions on Spending
International Brands Lead Market
Apparel Specialists and Shopping Centres Capture Interest of Greek Consumers
Negative Attitude Leads To Further Decline
Key Trends and Developments
Internet Retailing Stimulates Consumer Interest
Prices Are Declining in Order the Sales To Go Up
Outdoor Sport Activities Capture the Interest of Greek Consumers
International Brands Lead Greek Market
New Collapse of Greek Economy and Efforts To Stave Off Bankruptcy
Private Label Products Vs Luxury Brands
Market Data
Table 12 Sales of Apparel by Category: Volume 2006-2011
Table 13 Sales of Apparel by Category: Value 2006-2011
Table 14 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 15 Sales of Apparel by Category: % Value Growth 2006-2011
Table 16 Apparel Company Shares 2007-2011
Table 17 Apparel Brand Shares 2008-2011
Table 18 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 20 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 21 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 22 Forecast Sales of Apparel by Category: Value 2011-2016
Table 23 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 24 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 15 Research Sources
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