Jeans in Greece
Report description
Jeans are a traditionally common outwear type for both genders. Denim products have always had a special position in the wardrobes of consumers and as a trend jeans have maintained popularity over the years. In general, Greek consumers seek jeans that have a straight line and rarely prefer other cuts. However, this can vary between men and women.
Euromonitor International's Jeans in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?- Get a detailed picture of the Jeans market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contents
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Jeans by Price Platform 2011
Table 2 Sales of Jeans: Volume 2006-2011
Table 3 Sales of Jeans: Value 2006-2011
Table 4 Sales of Jeans: % Volume Growth 2006-2011
Table 5 Sales of Jeans: % Value Growth 2006-2011
Table 6 Sales of Men's Jeans: Volume 2006-2011
Table 7 Sales of Men's Jeans: Value 2006-2011
Table 8 Sales of Men's Jeans: % Volume Growth 2006-2011
Table 9 Sales of Men's Jeans: % Value Growth 2006-2011
Table 10 Sales of Women's Jeans: Volume 2006-2011
Table 11 Sales of Women's Jeans: Value 2006-2011
Table 12 Sales of Women's Jeans: % Volume Growth 2006-2011
Table 13 Sales of Women's Jeans: % Value Growth 2006-2011
Table 14 Jeans Company Shares 2007-2011
Table 15 Jeans Brand Shares 2008-2011
Table 16 Forecast Sales of Jeans: Volume 2011-2016
Table 17 Forecast Sales of Jeans: Value 2011-2016
Table 18 Forecast Sales of Jeans: % Volume Growth 2011-2016
Table 19 Forecast Sales of Jeans: % Value Growth 2011-2016
Table 20 Forecast Sales of Men's Jeans: Volume 2011-2016
Table 21 Forecast Sales of Men's Jeans: Value 2011-2016
Table 22 Forecast Sales of Men's Jeans: % Volume Growth 2011-2016
Table 23 Forecast Sales of Men's Jeans: % Value Growth 2011-2016
Table 24 Forecast Sales of Women's Jeans: Volume 2011-2016
Table 25 Forecast Sales of Women's Jeans: Value 2011-2016
Table 26 Forecast Sales of Women's Jeans: % Volume Growth 2011-2016
Table 27 Forecast Sales of Women's Jeans: % Value Growth 2011-2016
Attrattivo SA in Apparel (greece)
Strategic Direction
Key Facts
Summary 1 Attrattivo SA: Key Facts
Summary 2 Attrattivo SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Attrattivo SA: Competitive Position 2011
Internet Strategy
Bsb SA in Apparel (greece)
Strategic Direction
Key Facts
Summary 4 BSB SA: Key Facts
Summary 5 BSB SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 BSB SA: Competitive Position 2011
Internet Strategy
H&m Hennes & Mauritz Ae in Apparel (greece)
Strategic Direction
Key Facts
Summary 7 H&M Hennes and Mauritz AE: Key Facts
Summary 8 H&M Hennes and Mauritz AE: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 H&M Hennes and Mauritz AE: Competitive Position 2011
Internet Strategy
Levi Strauss Hellas SA in Apparel (greece)
Strategic Direction
Key Facts
Summary 10 Levi Strauss Hellas SA: Key Facts
Summary 11 Levi Strauss Hellas SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 12 Levi Strauss Hellas SA: Competitive Position 2011
Internet Strategy
Sprider Stores SA in Apparel (greece)
Strategic Direction
Key Facts
Summary 13 Sprider Stores SA: Key Facts
Summary 14 Sprider Stores SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 15 Sprider Stores SA: Competitive Position 2011
Internet Strategy
Staff SA in Apparel (greece)
Strategic Direction
Key Facts
Summary 16 STAFF SA: Key Facts
Summary 17 STAFF SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 18 STAFF SA: Competitive Position 2011
Internet Strategy
Executive Summary
Financial Crisis and Its Impacts
Reduction of Disposable Incomes and Restrictions on Spending
International Brands Lead Market
Apparel Specialists and Shopping Centres Capture Interest of Greek Consumers
Negative Attitude Leads To Further Decline
Key Trends and Developments
Internet Retailing Stimulates Consumer Interest
Prices Are Declining in Order the Sales To Go Up
Outdoor Sport Activities Capture the Interest of Greek Consumers
International Brands Lead Greek Market
New Collapse of Greek Economy and Efforts To Stave Off Bankruptcy
Private Label Products Vs Luxury Brands
Market Data
Table 28 Sales of Apparel by Category: Volume 2006-2011
Table 29 Sales of Apparel by Category: Value 2006-2011
Table 30 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 31 Sales of Apparel by Category: % Value Growth 2006-2011
Table 32 Apparel Company Shares 2007-2011
Table 33 Apparel Brand Shares 2008-2011
Table 34 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 35 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 36 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 37 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 38 Forecast Sales of Apparel by Category: Value 2011-2016
Table 39 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 40 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 19 Research Sources
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