Men's Outerwear in Romania
Report description
Just as can easily be noticed in most European cultures, especially in Eastern European cultures, men prove less concerned about style, the number of items in their wardrobes and changing these items than women. The decline in men’s outwear in 2011 was only in the volume of items purchased, with a fall of 1%, which was the opposite of value sales, which increased by 2%. Romanian men seem to be adopting a mature approach in apparel much faster than women – these numbers suggest sustainable...
Euromonitor International's Men's Outerwear in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Men's Jeans, Men's Outerwear (Excl Jeans).
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?- Get a detailed picture of the Men's Outerwear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contents
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Outerwear: Volume 2006-2011
Table 2 Sales of Men's Outerwear: Value 2006-2011
Table 3 Sales of Men's Outerwear: % Volume Growth 2006-2011
Table 4 Sales of Men's Outerwear: % Value Growth 2006-2011
Table 5 Men's Outerwear Company Shares 2007-2011
Table 6 Men's Outerwear Brand Shares 2008-2011
Table 7 Sales of Men's Outerwear by Distribution Format: % Analysis 2006-2011
Table 8 Forecast Sales of Men's Outerwear: Volume 2011-2016
Table 9 Forecast Sales of Men's Outerwear: Value 2011-2016
Table 10 Forecast Sales of Men's Outerwear: % Volume Growth 2011-2016
Table 11 Forecast Sales of Men's Outerwear: % Value Growth 2011-2016
Summary 1 Apparel Size Chart for Men: Zara Man
Summary 2 Apparel Size Chart for Men: Catalin Botezatu Shirts (slim fit)
Summary 3 Apparel Size Chart for Men: Otto
Adidas Romania SRL in Apparel (romania)
Strategic Direction
Key Facts
Summary 4 adidas Romania SRL: Key Facts
Summary 5 adidas Romania SRL: Operational Indicators
Company Background
Chart 1 adidas Romania SRL: adidas in Bucharest
Production
Competitive Positioning
Summary 6 adidas Romania SRL: Competitive Position 2011
Internet Strategy
Elmec Romania SRL in Apparel (romania)
Strategic Direction
Key Facts
Summary 7 Elmec Romania SRL: Key Facts
Summary 8 Elmec Romania SRL: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Elmec Romania SRL: Competitive Position 2011
Internet Strategy
H&m Hennes & Mauritz SRL in Apparel (romania)
Strategic Direction
Key Facts
Summary 10 H&M Hennes & Mauritz SRL: Key Facts
Summary 11 H&M Hennes & Mauritz SRL: Operational Indicators
Company Background
Chart 2 H&M Hennes & Mauritz SRL: H&M in Bucharest
Chart 3 H&M Hennes & Mauritz SRL: H&M in Bucharest
Production
Competitive Positioning
Summary 12 H&M Hennes & Mauritz SRL: Competitive Position 2011
Internet Strategy
Inditex, Industria De Diseño Textil SA in Apparel (romania)
Strategic Direction
Key Facts
Summary 13 Inditex, Industria De Diseño Textil SA: Key Facts
Summary 14 Inditex, Industria De Diseño Textil SA: Operational Indicators
Company Background
Chart 4 Inditex, Industria De Diseño Textil SA: Zara in Bucharest
Production
Competitive Positioning
Summary 15 Inditex, Industria De Diseño Textil SA: Competitive Position 2011
Internet Strategy
M-fashion Com SRL in Apparel (romania)
Strategic Direction
Key Facts
Summary 16 M-Fashion Com SRL: Key Facts
Summary 17 M-Fashion Com SRL: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 18 M-Fashion Com SRL: Competitive Position 2011
Internet Strategy
Executive Summary
Stagnation in Apparel in 2011
Online Shopping and Apparel - A Match Made in Heaven
Extensive Expansion of International Retailers
H&m Changes the Local Competition
Prospects Lean Towards Slow But Steady Revival of Consumption
Key Trends and Developments
Competitive Environment
Pricing in Apparel
Sportswear in Romania
Romanians' Disposable Income for Apparel
H&m's Star Entry in Romania
Market Data
Table 12 Sales of Apparel by Category: Volume 2006-2011
Table 13 Sales of Apparel by Category: Value 2006-2011
Table 14 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 15 Sales of Apparel by Category: % Value Growth 2006-2011
Table 16 Apparel Company Shares 2007-2011
Table 17 Apparel Brand Shares 2008-2011
Table 18 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 20 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 21 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 22 Forecast Sales of Apparel by Category: Value 2011-2016
Table 23 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 24 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 19 Research Sources
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