Aldi to launch UK Fairtrade T-shirt line
India cotton factory producing Aldi Fairtrade T-shirts
Aldi is to launch its first range of T-shirts made from Fairtrade certified cotton for the UK market in an extension of the discount retailer's commitment to sourcing sustainably.
The range of ladies and men's T-shirts will be available in stores from 3 March for GBP3.99 (US$5.56) as part of the retail group's spring fashion range.
"We're proud to offer clothing that supports the Fairtrade project, which brings life-changing development to communities by improving working and living conditions, education and health care," said Jonathan Neale, joint managing director for corporate buying at Aldi.
Fairtrade cotton has grown in value by 28% globally in the last year, and Euan Venters, commercial director of the Fairtrade Foundation, says Aldi's move will further contribute towards improving farmer's livelihoods.
"Congratulations to Aldi for fashioning a brighter future for Fairtrade cotton farmers in India. Lots of us care about how we look – and buying clothes made with Fairtrade cotton means we help the fashion business and at the same time help low income cotton farmers around the world. Fairtrade supports farmers' to have more control of their future and more secure lives for themselves and their communities."
Last year, Aldi pledged to ban all hazardous chemicals from its textile and shoe production by 2020. In an effort to make its global supply chain more transparent, 80% of the retailer's suppliers will disclose waste water data by the end of March 2016.
In addition, Aldi is looking to establish a 'programme for sustainable consumption' by the end of June.
- Why do modern robotics elude sportswear makers?
- Traditional financing is a misfit for fast fashion
- Mexico makers bullish on Trump's proposed tariffs
- How would end of NAFTA affect US apparel industry?
- Bagir CEO says suit-maker is back on track
- Bagir exports first trousers for H&M from Ethiopia
- US Q3 in brief - G-III Apparel, Express
- Fruit of the Loom CEO Medlin dies suddenly
- Throwaway fast fashion model needs re-think
- Crystal expands empowerment project to male staff
- Outdoor performance apparel 2016: A broader perspective
- Global market review of lingerie – forecasts to 2022
- Global apparel markets: product developments and innovations, October 2016
- Footwear Top 5 Emerging Markets Industry Guide_2016
- REPORT BUNDLE: Africa-Med, Southeast Asia and Central America strategic sourcing pack