US: Athlete's Foot signs Swedish franchise deal
Footwear retailer The Athlete's Foot has signed a master franchise agreement in Sweden with TAF Sweden AB.
The ten-year agreement calls for the development of a minimum of ten stores in the country.
Robert W D'Loren, president and CEO of NexCen Brands, parent company of TAF Sweden, said: "This Master Franchise Agreement speaks to the type of relationships we plan to build around the world.
"The developers are community entrepreneurs who have already invested locally in Malmo with great success, and are now a part of our team helping to grow the brand in new markets."
The Athlete's Foot's first international franchise store opened in 1978 in Adelaide, Australia. The company is now in more than 40 countries.
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