USA: Bad Sales Down To 'Out Of Touch' Retailers - Survey
A new survey commissioned by Meridian, an integrated strategic planning and communications company, shows that retail performed poorly in the US because merchandise was poor and failed to live up to customer expectations.
The study, which was also conducted by Wiese Research Associates Inc, found that standard retailers' excuses from an economic slowdown to the weather just did not hold water.
Consumers were looking for product first and price second. Sales and discounts may have attracted customers to stores, but 45 per cent of those surveyed said they were not impressed by any store they visited. Likewise, 42 per cent had shifted their purchasing to a different store this year, with selection being the No. 1 reason for the change.
Meridian president of strategic planning Bob Gordman said that selection was named twice as often as price as the reason for shopping in a store: "Today's winners in retailing are those that know their customers and match their merchandise offerings to customer expectations," he said.
Companies: TJX Companies Inc
Help test our new apparel sourcing tool.
Clothing specialists and grocers have already made a major assault on the UK footwear market. New research suggests there is likely to be further encroachment in 2005 from non-specialists attracted by...
The prerequisite of survival in today's manufacturing environment is to have up-to-date, reliable information and communication systems integrated throughout the business - and to be able to use and i...
Children's wear has emerged as the major battleground of the UK clothing market. Fewer consumers, a slowdown in spending growth, downward price pressure from grocers and range extension from adult clo...
After a couple of months' intensive lobbying and mind-changing in Beijing, Washington and Brussels, we're pretty close to seeing what the regulatory background is going to be for global apparel tradin...
However important and serious the problems coming from quota abolition might be, there's no evidence they're urgent, says Mike Flanagan. Governments do most damage when they act in haste: the most imp...
Sports shoe company K-Swiss has reported a slight rise in third-quarter income, encouraged by better international revenue and share buybacks....
British textile and clothing companies who want to apply for next year's Queen's Award for Enterprise - one of the UK's most prestigious business accolades - need to submit their applications by midni...
Value apparel and home products retailer TJX Cos Inc has reported an increase in second-quarter net income on disciplined inventory management and opportunistic buying, despite lower-than-predicted sa...
- What TTIP might mean for US, EU textiles & apparel
- Four steps to reduce product defects
- Unlocks for the future fashion sourcing landscape
- Geo-political uncertainty and how to survive it
- Adidas raises the bar for North America sales
- H&M, VF Corp and Levi among most ethical companies
- US Q4 in brief – PVH Corp, J Crew, Perry Ellis
- Sears has "substantial doubt" of future
- Vietnam limits hazardous chemicals in apparel
- PVH Corp to acquire e-commerce retailer True&Co
- Central and East Europe Report Package
- Central America strategic sourcing review - a focus on Guatemala, El Salvador and Honduras
- Southeast Asia strategic sourcing review – a focus on Cambodia, Vietnam and Myanmar
- When Things Go Wrong - A Practical Guide to Managing Common Problems in Apparel Sourcing
- Outdoor performance apparel 2016: A broader perspective