US: Bebe Stores names Birkhold as CEO
US women's wear retailer Bebe Stores has named Steve Birkhold as CEO, effective immediately.
He will succeed founder chairman and current CEO Manny Mashouf, who will become non-executive chairman.
Birkhold joins the company from Lacoste North America, where he was president and CEO.
"I am extremely pleased about the exciting new phase that bebe is entering with the appointment of Steve Birkhold as CEO," said Mashouf.
"Steve is an accomplished industry leader who has grown iconic brands, guided businesses in new strategic directions, and built strong management teams. Most importantly, he shares our passion for the bebe brand. We are eager to continue our journey toward becoming a global, omni-channel company. Steve will help us develop and execute strategies to reach that goal by growing our brand, expanding our distribution channels, and evolving our customer experience."
Prior to Lacoste, Birkhold was CEO of Diesel USA, and has held several executive positions at VF Corp.
US women's wear retailer Bebe Stores has seen its third-quarter losses widen due to a one-off cost, restructuring expenses, and lower sales. ...
US women's wear retailer Bebe Stores has promoted Liyuan Woo to the role of chief financial officer as part of efforts to streamline its organisational structure....
US women's wear retailer Bebe Stores has appointed Michelle Landgrebe as executive vice president and general merchandising manager of its 2b outlet division....
Specialty clothing retailer The Wet Seal has named former Bebe Stores executive Tamara Chamberlain as its new vice president and general merchandise manager of the Arden B division....
- Can Gap maintain its momentum minus Larsson?
- Private label sourcing faces range of pressures
- The Flanarant: TPP – now the real fight starts
- What clothing could the TPP X-basket contain?
- Patagonia's CSR commitments re-shaping the sector
- Update: Negotiators agree landmark TPP trade deal
- H&M falling behind on Bangladesh factory safety?
- New CEO may focus on Ralph Lauren supply chain
- Nike collaborates on low-impact textile challenge
- Unions agree proposed Cambodia minimum wage
- Wearable technology: The future market potential for smart garments and e-textiles
- Global Database of the Top 1000 Apparel Producers - Company Names, Financial Performance, and Contact Details
- Myanmar's Garment Sector in 2015 - now with updated members' directory
- Outdoor performance apparel: peaks, valleys, and green fields
- Ethiopia – the emerging textile and clothing industry