French luxury goods group PPR has appointed former Givenchy designer Brendan Mullane as creative director for the Brioni men's wear brand, which it acquired at the beginning of this year. 

Mullane will be responsible for creating and developing the whole Brioni product portfolio. He will be based in Rome and will report directly to the company's CEO Francesco Pesci.

"Brendan has a sharp understanding of the brand, extensive experience in menswear design and a great creative talent across several categories," Pesci said. "He also brings with him an understanding of the spirit of Brioni in this new phase of creation. We will work closely with Brendan to take the next steps for the brand."

Mullane recently served as senior head men's wear designer at Givenchy, where he was responsible for research, design and development of the menswear collections.

He has also held various positions in menswear design at Hermès, Louis Vuitton, Burberry and Alexander McQueen.

PPR completed the acquisition of the high-end Italian brand in January, following clearance from antitrust authorities.