Singer Britney Spears' estranged husband Kevin Federline has reportedly been dumped by clothing line Five Star Vintage along with the executive who hired him.

The ex-backing-dancer-turned-rapper was taken on to be the face of the label in June, while he was still with Spears, but has not had his contract renewed.

Five Star Vintage, which is owned by San Francisco's Blue Marlin apparel firm, had previously extended the contract for the holiday 2006 season.