US: Brown Shoe adds to ASG leadership team

By | 11 August 2011

US footwear firm Brown Shoe Company has shuffled its American Sporting Goods (ASG) leadership team with the appointment of four vice presidents.

James Hoff will serve as vice president of sales across all ASG brands, Alan Vickers as vice president-international, Brad Little as vice president and brand manager of the Avia and Nevados brands, and Jorge Cabrera as vice president of Athletic product development.

The appointments come after a six-month transition following Brown Shoe's acquisition of ASG in February for US$145m. The deal added the Avia, Ryka, And 1, and Nevados brands to its portfolio.

Hoff will be responsible for sales and distribution strategies across the ASG brands, while Vickers will guide the division's international expansion.

Little brings experience from Nike, Adidas and Columbia Sportswear to his role and will be responsible for product development and brand strategy at the Avia and Nevados brands. Cabrera will focus exclusively on ASG.

"Jim and Alan's expertise setting successful domestic and international sales strategies in the sport, fitness and wellness areas are critical to our efforts to expand distribution to existing customers and add new ones, driving sustainable growth for AGS brands," said Timothy Joyce, who took on the role of senior vice president and general manager of ASG in May.

Sectors: Apparel, Footwear, Retail

Companies: Brown Shoe, Nike, Columbia Sportswear

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