The Continental Basketball Association (CBA) today announced that it has named Rim Rocka as the exclusive designer and manufacturer for the League's uniforms and official CBA-logo products for the 2000-2001 season. Rim Rocka, the New York-based clothing manufacturer of basketball apparel, will also design uniforms and apparel for the CBA All-Star Tour line. In addition, t-shirts, hats, replica jerseys and shorts are among the items Rim Rocka will supply to the CBA. Rim Rocka, founded in 1998, designs and manufactures a high-quality, fashion-forward, affordable clothing apparel line for today's basketball player. Don Welsh, president of the CBA said: "Rim Rocka is a company on the move and we are anticipating a long and fruitful partnership. Both companies share a burning desire to provide our fans with top-notch products that convey excitement and athleticism. "The Rim Rocka agreement is one among many strategic business moves that is designed to reinforce the CBA's overriding commitment to bring first rate basketball and basketball products to our fans." "We are excited to have the opportunity to work with an established organization such as the CBA. Working with the CBA will be a great opportunity for Rim Rocka to show the basketball world how serious we are about providing the flexibility, versatility and style that urban basketball enthusiasts look for in sports apparel," said Phil Keddy, vice president of Rim Rocka.