Young women's apparel retailer Charlotte Russe Holding Inc has appointed Beatrice Vicente to the role of senior vice-president, director of stores.

Vicente, the former senior director of financial and store operations at Banana Republic, will be responsible for all store operations functions including execution of a national expansion program in the position.

"It is with great pleasure that we announced the addition of Beatrice to our team," CEO Mark Hoffman said.

"The talent and experience she brings to our company is well timed as we seek to achieve our national expansion goal to operate a combined total of 700 Charlotte Russe and Rampage stores."

Charlotte Russe currently operates 335 stores across the United States and Puerto Rico.