FRANCE: Columbia Sportswear Takes Counterfeiter To Court
The Camp Muir Parka was introduced by Columbia in 1996 both in the United States and Europe.
Paris-based Ruffneck Sarl Company, through a June 27, 2000 Court of Paris ruling, was ordered to stop selling the infringing parka and pay damages to Columbia Sportswear. The ruling also requires that Ruffneck pay for publication of the judgement in the press.
"Counterfeiting clearly endangers our sales and brand image - an image that has taken 60 years to achieve," said Tim Boyle, president and chief executive officer of Columbia Sportswear. "Companies that copy our products mislead our customers while benefiting from our image. Thankfully we caught this infringement before the counterfeiter could inflict much damage."
Columbia owns the rights to the "Columbia Sportswear" name in numerous countries around the world. Internationally, Columbia employees, independent sales representatives and distributors are trained to identify counterfeits and other infringing garments and to immediately report them to corporate headquarters in Portland, Oregon. Over the past seven years, Columbia has successfully forced more than 50 companies to stop selling imitations of its popular outdoor apparel and footwear products.
About Columbia Sportswear
Founded in 1938 in Portland, Ore, Columbia Sportswear Company is a global leader in the design, manufacture, marketing and distribution of active outdoor apparel and footwear. As one of the largest outerwear manufacturers in the world and the leading seller of skiwear in the United States, the company has developed an international reputation by expanding its product line and emphasising quality, performance, functionality and value. To learn more about Columbia Sportswear, visit www.columbia.com.
Companies: Columbia Sportswear Company
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