US: Converse sets sights on Boston HQ
Converse will relocate its corporate headquarters to Boston, Massachusetts in April 2015
The company has signed a long-term lease with co-developers Related Companies and Boston-based Beal Companies for commercial space in 160 North Washington Street.
The new headquarters will be renovated specifically for Converse to support its long-term business growth.
The existing building will be demolished and replaced with approximately three-quarters of an acre of publicly-accessible space as well as a 186,000 sq ft two-story building, which will be constructed and occupied by Converse.
"Converse was founded a few miles outside of Boston more than 100 years ago and we are honored to be part of this thriving business community and the city's well known cultural hub of innovation and creativity," said Converse president and CEO Jim Calhoun.
Given their rapid evolution over recent years, it is difficult to predict where ERP and PLM will be a few years from now. Increased compatibility, cloud-based systems, social media mining, and on-dema...
BRS Nike Taiwan did not change its marketing strategy in 2012. The company will continue to position its products to consumers as being high-quality, reliable and performance-driven through the sponso...
Nike Japan Co Ltd aims to further strengthen its position in sports clothing and footwear through advertising on television and in other media. Towards the end of the review period, the company partic...
As the Indonesian subsidiary of the global company Nike Inc, Nike Indonesia PT’s strategy in Indonesia for the coming years is aligned with the parent company’s overall strategy. In Indonesia, the com...
The most-read stories on just-style this week include the launch of Nike's new app to help designers focus on sustainability, mounting pressure for Gap and Walmart to join the safety accord, and a loo...
Nike Australia’s current strategic direction, and indeed that for the Nike brand globally, is to focus on and foster the sporting achievements of everyday athletes, moving beyond the impressive feats ...
- SOURCING: Production problems weigh on Pakistan
- Cutting-edge companies focus on consumer needs
- Speed to market key to Adidas 2020 growth plan
- SuperGroup to adapt sourcing model for speed
- Rana Plaza fund call grows as anniversary nears
- Major Ethiopia textile build experiences delays
- RFID adoption among retailers near “tipping point”
- Swedish textile water project to expand globally
- PVH “pleased” after swinging to Q4 profit
- Organic cotton assessment tool launches
- Myanmar's Garment Sector - Opportunities & Challenges in 2015
- Apparel Retail: Top 5 Emerging Markets Industry Guide
- Management briefing: Outlook 2015: Apparel industry issues in the year ahead
- Outdoor performance apparel: peaks, valleys, and green fields
- Global market review of swimwear - forecasts to 2019