Dussault Apparel enters swimwear sector

CANADA: Dussault Apparel enters swimwear sector

Author: just-style.com | 2 June 2009

Canadian fashion company Dussault Apparel has formed a strategic alliance with swimwear maker Betty Bangs.

The first pieces of the Dussault collection from Betty Bangs are expected in two weeks and may be available online at www.bettybangs.net, a statement said.

Jason Dussault, Dussault's CEO, said: "I am convinced that in our highly competitive world our new approach of working with established industry partners like Betty Bangs will help to expand our distribution and enhance brand awareness."

Betty Bangs creates handmade rock-n-roll-style swimsuit/bikinis, which are sold in high end boutiques in Canada and the US.

Sectors: Apparel

Companies: Dussault Apparel