Clothing retailer American Eagle Outfitters Inc has named ex-Gap boss Ken Pilot as president of the new retail chain which it plans to launch in autumn 2006.

Pilot most recently served as president of factory stores and retail concept development at luxury brand Polo Ralph Lauren, and has also headed clothing group J Crew Group Inc.

American Eagle unveiled details of the new store concept in November, describing it as a complement to its existing chain targeted at the 15-22-year-old market.

The company also said Chuck Chupein, who most recently served as director of operations and real estate at apparel company Sugartown Worldwide Inc, will become senior vice president, chief operating officer of the new division.

In addition, James Olsson - previously chief executive officer of Ripcurl Inc - will take on the role of vice president, general merchandise manager of men's.

American Eagle Outfitters sells its own brand of casual clothing through 777 stores in the US, the District of Columbia and Puerto Rico, and 69 stores in Canada.