GERMANY: Expansion Depends On The Elderly - Research
Keeping clothing sales buoyant requires a new focus on consumers in the 60 plus age range says a report recently produced in Germany by the Schleger & Partners market research organisation. It measures the general decline in spending on apparel and textiles across the EU since the mid l970s. The proportion of such spending related to overall income has fallen from 7.1 per cent in l977 to 5.8 today.
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