USA: Hawaiian Retailer Chooses CobWeb's E-$torefront Platform
Hilo Hattie, the leading Hawaiian retailer, has selected CobWeb as its E-Commerce Application Service Provider (ASP). Bret Hause, vice president of Hilo Hattie, said: "We needed a completely outsourced solution from a trusted third party who had significant experience creating and implementing fully functional high-end websites. CobWeb's E-$torefront has everything we need to run a high volume online store without expending all of our precious internal resources."In 1999, Hilo Hattie revamped its original site to expand its online product offering from 150 to over 1000 Hawaiian products. Its newly designed and visually attractive storefront provided shoppers with a much larger selection, but was lacking back-end functionality. This created serious operational inefficiencies with the significantly increased order volumes. "Hilo Hattie is an ideal customer," said Richard Lancaster CEO of CobWeb. "It had already proven that e-commerce could work as a new form of distribution for the company, but it wasn't prepared to make building and running e-commerce systems one of the company's core competencies. Together we have produced a new site that irons out all of the internal inefficiencies they were facing, driving their bottom line higher and providing new store functionality for their customers." The new Hilo Hattie E-$torefront solution was launched on October 6, and has provided Hilo Hattie with the functionality it needs to grow its online offering significantly.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-style gives you the widest apparel and textile market coverage.
Paid just-style members have unlimited access to all our exclusive content - including 17 years of archives.
It’s our best ever membership offer – just for you.
Leonie Barrie, editor of just-style
Help test our new apparel sourcing tool.
- China leads US apparel sources with falling prices
- Hard hit Turkish industry is not knocked out
- Vietnam grows share of US apparel imports in 2016
- US apparel sector braces for potential cost hikes
- "Power of the many" drives change at Otto Group
- US Q4 in brief – Chico's FAS, TJX Companies
- Bangladesh crackdown has cost garment sector $100m
- Adidas and Burberry recognised for sustainability
- VF Corp sees Q4 and FY earnings tumble
- Macy's will "do the right thing", says Lundgren
- When Things Go Wrong - A Practical Guide to Managing Common Problems in Apparel Sourcing
- Outdoor performance apparel 2016: A broader perspective
- Technical textile markets: product developments and innovations, December 2016
- Global market review of lingerie – forecasts to 2022
- Southeast Asia strategic sourcing review – a focus on Cambodia, Vietnam and Myanmar