KUWAIT: H&M continues Middle Eastern expansion
High-street fashion chain H&M has opened its first store in Kuwait, in the Marina Mall, Kuwait City.
The store, which was opened yesterday (20 September) evening, is about 1,200-sq-m big and sells women's, teenagers' and children's clothing.
"After the successful opening of three H&M stores in Dubai the past two weeks, we are both excited and proud to open the first H&M store in Kuwait," said CEO Rolf Eriksen.
"We are happy to bring the latest styles and fashion trends to customers in this fast-growing region, which is known for its high fashion awareness."
H&M is setting up its new Middle East stores through a franchise agreement with retailer MH Alshaya.
Help test our new apparel sourcing tool.
- Why collaboration is key to fashion supply chains
- Rana Plaza four years on – Timeline of change
- Trump and Brexit get a dose of pragmatism
- Industry groups reaffirm commitment to Bangladesh
- Using worker surveys to drive supply chain change
- Adidas to digitalise Speedfactory concept
- M&S extends sourcing deal with Lindsey brothers
- Nike filed patent for "reinforced denim"
- US Q1 in brief – Columbia Sportswear, Amazon
- Brandix rolls out Tukatech systems
- Global market review of denim and jeanswear – forecasts to 2022
- When Things Go Wrong - A Practical Guide to Managing Common Problems in Apparel Sourcing
- Clothing Market in the Top 5 American Countries to 2021 - Market Size, Development, and Forecasts
- Outdoor performance apparel 2016: A broader perspective
- Southeast Asia strategic sourcing review – a focus on Cambodia, Vietnam and Myanmar