US: Hurley sues Old Navy over board short designs
It claims Old Navy has been selling board shorts that feature "relatively rigid waistband material with extremely high stretch body material", a design it patented in 2007.
Hurley said the Phantom board short has experienced commercial success and been the subject of industry praise, including winning the Surf Industry Manufacturer's Association "Boardshort of the Year" for the past four years.
The suit alleges that Old Navy is exploiting the technology that Hurley worked hard to develop.
Hurley is seeking an injunction preventing Old Navy from continuing to sell the products. It also wants an unspecified amount of damages.
Two campaigns carried out over the past two years by two groups of activists have achieved very different results. Whereas Greenpeace has successfully corralled major brands and retailers into its Det...
Nike has secured market leadership by spending on endorsements and innovative product development. Brand equity across its portfolio, but above all the Nike brand itself, is exceptional, underpinning ...
Gene McCarthy, senior vice president of footwear at Under Armour, is to leave the performance apparel and footwear specialist next month....
adidas, the second largest apparel brand in the world, trails in the wake of it great rival Nike. However, organic growth in developing markets, acquisition and a dynamic marketing and brand strategy ...
Apparel company Limited Brands, owner of lingerie brands Victoria's Secret and La Senza, has become the 14th major business to pledge to eliminate all releases of hazardous chemicals throughout its su...
Sportswear giant Nike is investigating claims that one of its supplier factories in Indonesia is allegedly paying military personnel to intimidate employees into working for less than the minimum wage...
Italian fashion brand Benetton is to eliminate hazardous chemicals from its entire global supply chain and products by 2020....
International apparel retailers are looking to strengthen their presence in lower-tier cities in China amid increasing competition, a report by the Li & Fung Research Centre has found....
- PSF 2014: No one size fits all in apparel sourcing
- PSF 2014: Shifting focus from cost to consumer
- Teen retail being rocked by fast fashion headwinds
- Bangladesh industry development moving backwards
- US retailers' March 2014 sales roundup
- H&M "pushing the process" on sustainable fashion
- Gap issues mirror widespread industry challenges
- Adidas plans mobile phone hotline at all suppliers
- VF Corp eyes speed to market with China hub
- City sees "no quick fix" for Debenhams
- Ethiopia – the emerging textile and clothing industry
- Antimicrobial fibres, fabrics and apparel: innovative weapons against infection
- Jeans in Italy
- Trade and trade policy: clothing imports, consumer expenditure and trends in five emerging markets: Brazil, Colombia, India, Kazakhstan and Peru, 4th quarter 2013
- Sustainable Textiles for Apparel: Fact, Fiction and Future Prospects