UK footwear retail chain Faith is reportedly the subject of investment bids by restructuring specialist Hilco and private equity investor Endless.

Faith, which is reportedly indebted to the tune of GBP14m (US$21.6m), has 78 stores and is expected to announce a deal shortly, accroding to UK media reports.

It appears a further private equity firm, Epic, is no longer in the frame for Faith.

Spokespeople for the company could not immediately comment when contacted today (16 April).