HONG KONG: J Crew marks Asia return with store openings
Fashion retailer J Crew Group has marked its return to Asia with the opening of two stores in Hong Kong.
The move come two years after the New York-based company announced its intention to open stores in the country, and eight years after it pulled out of Japan. It also follows the opening of three stores in the UK last year. A fourth is due to open in September.
The two stores in Hong Kong comprise a women's collection store in the International Finance Centre and a men's shop at On Lan Street in Central.
The women's J Crew Collection store offers a selection of limited-edition designs, Point Sur denim, Italian cashmere and includes exclusive fabrics and prints, along with jewelery, accessories and a shoe collection.
The men's shop is designed as a specialty store housing three floors of J Crew's best menswear designs including the full Ludlow suiting and shirting collection, in addition to Wallace & Barnes, denim, and a shoe collection.
Both locations will offer a VIP programme providing services such as exclusive access to new collections, home or office delivery, monogramming, alterations, one-on-one style appointments, and before and after store hours.
It understood J Crew is looking to expand gradually in Asia, with five or six stores opening in Hong Kong in the next few years, and possibly a return to Japan. A potential store opening is also said to be planned for China.
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