Jeans maker VF Malta Ltd has announced it will axe 240 of its manufacturing workers due to reduced orders.

The lay-offs, which account for about one third of VF Malta's workforce, will occur at the company's San Gwann industrial estate facility.

According to a company statement, the redundancies are the result of a poor European economic environment and increased global competition.

However, the company said the facility would still remain viable thanks to future restructuring and past investments.

"For the future, the Malta plant will be targeting specific market needs, offering high quality products, quick delivery and competitive pricing," the statement read.

"Over the years, the company has invested heavily to keep the Malta plant competitive.

"These investments, management commitment and skilled employees should improve the future viability of the plant."

VF Malta Ltd is a subsidiary of the United States-based VF Corporation which produces Wrangler jeans.