Clothing firm Jones Apparel Group has announced the appointment of Fred Allard as creative director of the Nine West brand footwear and accessories divisions.

He has been assigned to oversee the vision for Nine West-branded products in the company-owned footwear, handbag and jewellery divisions.

"This is about our ongoing commitment to putting product and design at the centre of the brand, investing in the best talent and bringing together the talent in each division to act as a unified Nine West team," said Andrew Cohen, company CEO of wholesale footwear and accessories.

"We believe Fred is the right person to execute this vision and we are happy for his return to the company."

Allard's background includes 12 previous years at Nine West Group, and creative director positions with Castaner and Stephane Kelian.