US: Levi’s to join Ekocycle recycling movement
Apparel business Levi Strauss & Co is to join Ekocycle – a movement promoting the development and sale of lifestyle products using recycled materials.
The initiative, launched by singer will.i.am and Coca-Cola, already numbers cap company New Era among its participants.
Now Levi’s is to release limited edition Levi’s 501 Waste<Less jeans, made with an average of eight recycled assorted plastic bottles per pair, which will retail for US$128 from April next year, with global distribution.
Meanwhile, New Era is launching an Ekocycle Cap Collection, featuring a 59Fifty fitted cap and a 9Fifty strapback, selling at $30-45 and made from a recycled fabric containing traditional polyester and recycled plastic.
Ekocycle is poised to announce further products and collaborations, from everyday pieces to luxury items, in 2013.
Companies: Levi Strauss
This report analyses some of the latest developments and innovations in the global apparel industry, including e-commerce software, environmentally friendly apparel, environmentally friendly dyeing me...
America's Save Our Industries Act, also known as the SAVE Act, which would give a range of Philippines-made apparel duty-free access to the US, looks increasingly likely to be implemented. And the Fil...
Jeans giant Levi Strauss & Co has appointed Roy Bagattini as president of its commercial operations in the Asia Pacific region....
A new study into the impact of the branded clothing sector on the European economy is calling for a shift in thinking when it comes to setting out trade policies to include the full breadth of the ind...
New research released this week has linked international fashion brands to a textile plant in West Java that is accused of dumping industrial wastewater containing a cocktail of toxic and hazardous ch...
- New wage ladder lifts workers towards living wages
- US retailers to face logistics issues into 2015
- African apparel sector needs cooperation to thrive
- UK fashion sector prospects depend on partnerships
- New scenarios driving sustainability in textiles
- Bangladesh worker dies as factory boiler ruptures
- Eight footwear factories lead on social compliance
- Gap unveils management changes as Q3 profit rises
- Global unions join forces on apparel wage poverty
- Long-running SL Garment dispute settled