PAKISTAN: Lobbyists To Reassure US Textile Buyers
The Pakistan Ministry of Commerce is acting to allay US fears regarding textile industry viability following the cancellation of millions of dollars worth of orders by US buyers since the September 11 attacks. In a strategy to convince textile buyers that the country is not a war zone, the Ministry of Commerce has positioned two lobbyists in Washington, at a cost of $12,000 each, to convince US business that trading with the country is safe. An advertising campaign is also to be run in US newspapers, to project a positive message about the Pakistan economy.
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