US: Macy's to open "world's largest shoe floor"
By Petah Marian | 14 March 2012
Macy's has announced plans to open the world's largest shoe floor, offering over 300,000 pairs of shoes in a new 63,000 square foot space in its Herald Square, New York store.
The space will feature luxury shoe shops, a designer shoe salon and curated shoe closets inspired by New York City's trendiest neighbourhoods. The current women's shoe department is currently located across two separate floors and will increase by 9,000 square feet through the renovation.
Macy's announced plans to invest US$400m in redeveloping the flagship store in November. It said the redevelopment of the shoe floor is the first stage in the project, which will bring "dramatic changes to the main floor, mezzanine and second levels".
It expects to add an additional 10,000 square feet of selling space through the renovations to reach 1.2m square feet of selling space.
Main floor construction is set to begin next week, with the company set to unveil a "street of shops" by early autumn.
"Macy's Herald Square is one of the most visited and shopped department stores in New York City with 20m visitors each year," said Macy's Herald Square district vice president Patti Lee.
"Our customers have started to see their favourite departments move to new locations so that we can begin the actual construction of the extensive renovation project. We'll work to minimise the disruption to our customers by adding a team of information ambassadors at our entrances to help them navigate the store."
Companies: Macy’s
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