US: Marimekko opens flagship store in US
Textile and clothing design company Marimekko is set to open its own flagship store in New York City, Manhattan in autumn 2011.
The Marimekko showroom opened in New York last autumn, will move to larger premises in the Flatiron district during the spring and will be near to the new shop.
"Opening a shop of our own in an excellent location in the heart of Manhattan will support our strategy of building up Marimekko's profile and strengthening the brand image. It is crucially important for us to be able to introduce our customers to the whole world of Marimekko in our own way. The new flagship store is also meant to support our online shop, which will be opened in the US this year, and our extensive cooperation with Crate and Barrel," said president and CEO of Marimekko, Mika Ihamuotila.
The address of the store will be 200 Fifth Avenue and will have a sales floor area of 350 square metres.
Marimekko announced on 3 March 2011 that it was building international e-commerce. The first online shop will be opened in the United States, and the aim is to have it up and running in summer 2011.
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