Battling retailer, Marks & Spencer, has appointed a head of womenswear who is due to join the company at the beginning of July. Steve Longdon, 49, has been appointed to the position of business unit director for womenswear in a bid to boost flagging sales in this area. He will report to managing director of UK Retail, Roger Holmes, and will be responsible for strategy, direction, driving sales and the profitability of the company's womenswear business.