Fashion retailer N Brown has posted pre-tax profit up 11.3% to GBP82.7m (US$120.73m), bolstered by a 38% e-commerce sales increase.

The internet and catalogue home shopping company posted like-for-like revenue up 10.7% to GBP662.5m for the full year to 28 February 2009.

Sales in the retailer's ladies wear division increased by 7% to GBP352m and accounted for 53% of the total revenue. Men's wear saw sales up 27% to GBP57m - 9% of total sales.

N Brown's e-commerce sales rose to GBP225m during the year.

Sales for the eight weeks to 25 April 2009 on a like-for-like basis were up by 6.1%.

Lord Alliance of Manchester, CBE, chairman, said: "In light of the difficult market conditions I am pleased to report that the group has continued its upward momentum. We have seen growth, from both new and established customers, across all our product categories and we are pleased to have seen an average spend per customer increase of 7% in the period.

"E-commerce sales continue to do extremely well and we are confident this is a trend which will persist for the medium term."

Alan White, chief executive, added: "We are encouraged by our performance over the first eight weeks to April 25, 2009.

"Whilst the outlook remains uncertain, we believe that the strength of our customer base and focussed product propositions means we are well-positioned to continue to further increase our market share. We will continue to capitalise on growth opportunities generated from the further development of our core brands, e-commerce strategy and the flexibility of our business model, as well as expanding our international trials."