A new exhibitor area called Total Look will be opened at this year's Fashion Access trade fair, being held at the Hong Kong Convention & Exhibition Centre from 29-31 March.
The area will feature companies that offer complete collections of ready-to-wear, bags, shoes and fashion accessories.
"The Total Look area is a very exciting development for Fashion Access," said Perrine Ardouin, senior event manager of fair organisers APLF Ltd.
"Each of these exhibitors embody the very core of the entire fair, which is to offer buyers a full range of fashion products from garments to accessories."
Fashion Access, which focuses on the autum-winter 2010 buying season, will also set out 'Fashion Atmospheres', the organisers added, including Carry Up! for bags, Step Up! for footwear, Gear Up! for small leather goods and business items, Style Up! for garments and Move Up! for travelware.
Organisers added that strong exhibitor demand has forced expansion into a new hall, and that many returning exhibitors have booked larger stands this year, "reflecting their confidence in an upbeat market".
The fair's Fashion Avenue area, for instance, has confirmed over 40% more space than the same time last year, while 'Sustainable World' is returning by request of the industry.
Fashion Access will be held concurrently with two other APLF-organised events - Materials, Manufacturing & Technology (MM&T) and Prime Source Forum.
Check back on just-style later this month for live coverage of the events in Hong Kong.
Sectors: Apparel, Footwear, Manufacturing
View next/previous articles
9 Mar 2010 -
9 Mar 2010 -
Currently reading -
HONG KONG: New exhibitor area added to Fashion Access
9 Mar 2010 -
9 Mar 2010 -
There are currently no comments on this article
Be the first to comment on this article