USA: Nike ACG Appoints New Managers
Nike All Conditions Gear (ACG) has appointed two general managers (GM). Trip Randall, who is currently director of demand creation for Nike retail, will become GM for the US. Russ Hopcus, who will be taking on the role of global sales/international GM, is currently footwear director for Nike strategic accounts. They will be responsible for driving ACG's growth through a focus on product innovation, operations, and brand marketing, strategy development, and execution.
The investment will drive athletic innovation and design, and provide the necessary global tools and resources to effectively streamline the sales, marketing, and operations processes worldwide.
Trip Randall's current responsibilities include the management of marketing, merchandising, training and store planning for NikeTowns and Factory Stores. Prior to that, Trip was retail development manager responsible for all retail marketing and in-store strategy and execution with Nike's largest retail partner, The Venator Group. Randall's experience in retail will be pivotal in driving ACG US, especially as it continues to ramp up its brand retail partnerships and standalone ACG stores.
Hopcus has held several management roles over the past nine years in Nike sales and footwear product marketing, both in the US and in Europe. Most recently, he served as the footwear business director for Nike's strategic accounts. His previous position as the footwear sales director for the European region arms him with a sound sense of Nike ACG's European positioning and strategy.
"Nike ACG has been strategically building its global infrastructure for the last two years," says Kevin Wulff, VP/GM, emerging businesses and subsidiaries at Nike Inc.
About Nike ACG
Nike ACG is a division of NIKE Inc (NYSE: NKE), based in Beaverton, Oregon. Nike ACG takes Nike to the outdoors with the creation of outdoor athletic footwear and apparel infused with the flavor and attitude of the outdoor athlete. Nike ACG Performance products focus on mountain biking, snowboarding, water sports, trail running and outdoor cross training. For additional information about Nike ACG, its products and business practices, visit nike.com.
Companies: Nike Inc
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