US: No price premium for Avery Dennison EcoFriendly labels
Avery Dennison is charging the same price for its new line of EcoFriendly polyester woven labels as its standard woven labels, offering apparel manufacturers another way to make products more environmentally friendly.
The labels come in several recycled polyester options, as well as various blended organic cotton and recycled polyester materials.
"Manufacturers in the world of fashion apparel now have the opportunity to use eco-friendly woven label options to support the industry's global sustainability initiatives," said Josh Dunn, manager, product sustainability and strategic business development, Avery Dennison.
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