NEPAL: Pashmina producers to get trade support
The International Trade Centre (ITC) is to help pashmina producers in Nepal to develop their products and market presence, including the use of a collective trademark.
The ITC, a joint agency of the World Trade Organization and the UN, said the Pashmina Enhancement and Trade Support (PETS) project aimed to provoke international interest in products made under the Chyangra Pashmina trademark by small and medium-sized enterprises (SMEs).
The project has three aims: to support the Nepal Pashmina Industry Association (NPIA) in providing services to members; to enable the manufacturers to increase their exports; and to to encourage buyers to recognise the Chyangra Pashmina label as a niche luxury product.
The ITC would also provide training to goat farmers to integrate them into the value chain, as well as working with manufacturers to improve their design skills and helping them to grow their presence in existing markets, and to identify new ones.
“This initiative will not only help create a strong reputation for the country’s pashmina products, it will also open up new export opportunities for SMEs,” said ITC executive director Arancha González.
- Expensive US dollar hitting H&M sourcing costs
- Enthusiasm for tech in outdoor apparel on rise
- 2015: Welcome to the new fashion consumer
- New American Apparel CEO sees solid platform
- Outlook 2015: What's happening with sourcing?
- Kanati pulls production out of Pakistan
- EU exploring responsible garment supply chains
- Gap to close Piperlime division
- Hanesbrands invests $1.5m in US hosiery plant
- US takes final step to WTO TFA implementation
- Myanmar's Garment Sector - Opportunities & Challenges in 2015
- Outdoor performance apparel: peaks, valleys, and green fields
- Apparel Retail: Top 5 Emerging Markets Industry Guide
- Li & Fung Limited (494) - Financial and Strategic SWOT Analysis Review
- Management briefing: Outlook 2015: Apparel industry issues in the year ahead