Fashion design house Paul Smith is to work with logistics provider Geodis UK for European distribution of its luxury clothing, following an extensive ten-month trial.
The renewed agreement will see Geodis providing a comprehensive end-to-end service for all Paul Smith products delivered into continental retail outlets and the designer's own boutiques, via Geodis' Eurofirst distribution product.
Under the agreement, goods are collected from Nottingham-based Paul Smith's dispatch warehouses and conveyed to Geodis' European hubs, to feed into domestic distribution networks for final delivery to outlets across France, Germany and other markets.
Geodis Group also offers a range of value-added services specific to the sector, such as labelling, hanging, bagging and security tagging of garments, and is due to open a new hub in Paris in late spring of next year.