Pharrell Williams, fashion trendsetter and music icon, is this autumn launching the 'Billionaire Boys Club,' clothing collection and 'Ice Cream' footwear line - both of which have been developed under a long-term licensing agreement with Reebok.

Billionaire Boys Club launches globally in September via limited distribution at high-end fashion boutiques.

The internationally acclaimed producer/artist of Neptunes and N.E.R.D describes the range, which has been produced in collaboration with designer Nigo, as "a collection of sexy, grown-up apparel for a truly unique lifestyle and state of mind."

The initial range will include sweatshirts, polos, T-shirts, hoodies and hats, retailing at $50-170.

The Ice Cream shoes will be encased in packaging that resembles an ice cream carton.
The first shoe in the line is skate-influenced and features sparkling images of diamonds and dollar bills.

Additional images to be featured in the footwear collection include radios and dice and pagers and money rolls. Suggested retail price is $200.