Polo Ralph Lauren Corporation has appointed Edouard Roche as president of its majority owned Japanese subsidiary Impact 21.

He will join the company on 18 February, assuming responsibility for the strategic leadership and day-to-day management of the Polo Ralph Lauren business in Japan, the company said.

As president of Impact 21, Roche will replace Tadao Enomoto who is retiring on 1 May after 22 years at the company.

Roche will report to Scott Bowman, Polo Ralph Lauren's president of international business development, who will also take on the role of chairman of Impact 21.

In addition, Toshio Hiyama, president and CEO of Polo Ralph Lauren Japan Corp, the Japanese Master Licensee and a 100% owned subsidiary of Polo Ralph Lauren, will continue to report directly to Bowman.

The company said that Roche has significant experience in the luxury goods industry, having worked for the last 17 years at L'Oreal.

In May 2007 Polo Ralph Lauren acquired a 97.3% stake in Impact 21 through a tender offer.