Business softwear supplier Infor has invested $25m in a minority stake in Predictix, a cloud predictive and prescriptive analytics solution for retailers, as the two company announced a strategic partnership.

Under the agreement, Infor will resell Predictix applications to its customers as a part of Infor CloudSuite Retail, and Predictix customers will benefit from the expertise of Infor's Hook & Loop creative agency in creating compelling user experiences.

Infor will also leverage Predictix's LogicBlox Platform to build cloud-native predictive and prescriptive applications for its broader portfolio of applications.

Predictix solutions help omnichannel retailers by recommending customer assortments by interpreting, forecasting and shaping demand more precisely. It offers tools for merchandise planning, assortment and category management, demand forecasting, price optimisation and supply chain optimisation.