Reggiani Macchine, a manufacturer of equipment for textile printing and enhancement of textiles and Ciba Specialty Chemicals, a supplier of chemical-based solutions, have announced a new alliance with Aprion Digital Ltd. The alliance continues Aprion's strategy of introducing its inkjet printing technology into specialty markets by forming partnerships with expert organisations in each sector. Market research conducted by Aprion Digital has identified considerable potential for inkjet printing from high-end fashion houses and 'haute couturiers'. The alliance is in line with Reggiani's aim to satisfy the expectations and evolving needs of the textile market, which are: greater flexibility, reduction of cycle times through high speed printing, widening of the product range, shortening of pre-sample collection fulfillment times, customer tailor-made production and elimination of unsold stock.